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German mobile analytics firm Adeven says that nearly two-thirds of software in iOS App Store are ‘zombies’ — thanks to a new tool that has counted 400,000 apps which get no downloads, are invisible to users and have no ranking.
Zombies may provide a perennial source of material for mobile games, but no developer actually wants their app to be the walking dead. Nonetheless, according to new mobile analytics and ad verification firm Adeven, that’s what almost two-thirds of the iOS App Store constitutes.